A new ideal for why what we wear matters

Are you completely fed up with the same old “dress for success” advice out there? And it goes a little something like this (cue Run DMC track). It only takes 7 seconds for someone to judge you based solely on your appearance. You never get a second chance to make a...

The struggle doesn’t have to be real

Some days we’re just lucky to get out the house wearing a clean bra let alone an outfit that is runway level pulled together, effortlessly oozing style but not so much that we look like we tried too hard and authentically reflective of the woman we are today and...

Style. It’s not just shopping for clothes

If we’re going to be friends, we have to agree on one thing. Style matters. (Maybe also the benefits of lying in a warm pile of laundry eating bread, but that’s for another day). And even though we agree on this (really, we do) we know that many women find the ‘what...